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2021-2022 Academic Catalog (Revised Spring 2022) [ARCHIVED CATALOG]
Communication and Entrepreneurial Leadership, BA
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The Bachelor of Arts in Communication and Entrepreneurial Leadership (BA-COMEL) degree focuses on project management, entrepreneurship, team building, and message design/delivery to prepare our students for entry-level jobs in fields such as civic organizing, media production, public relations, management, and other positions that require organizational leadership and business development. The B.A. in COMEL prepares students to become leaders and entrepreneurs in today’s increasingly complex world. Students in the major choose from one of two focus areas: Leadership for Organizational and Social Change or Multimodal Communication and Storytelling.
Learning Goals are divided into three categories:
Professional Communication Theory, Identity, and Ethics
- Understand the role of communication in the professional workplace.
- Demonstrate the ability to accomplish communicative goals (self-efficacy)
- Evaluate the ethical behaviors and outcomes of decisions within a professional environment
- Utilize communication to embrace difference
Entrepreneurial Leadership, Resource Assessment, and Project Management
- Understand the intrapersonal, interpersonal, and social dimensions of leadership
- Demonstrate knowledge of the organizational responsibilities of leaders
- Evaluate conditions to identify challenges and opportunities to guide decision making and planning
- Apply leadership skills to strategic development and change
Message Development, Design, and Delivery
- Appraise messages both sent and received
- Demonstrate communication technologies and techniques
- Create messages appropriate to the audience, purpose, and context
- Influence public discourse
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Program Requirements:
To earn the B.A. in Communication & Entrepreneurial Leadership (COMEL) degree, students must complete 121 credits:
Major Requirements [COMEL Core (15) + COMEL Gen Ed (18)] + Focus Area (24) = 57 credits total
COMEL Core: 33 credits
Includes courses that can also meet General Education requirements
Focus Area Choice (24 credits)
Focus Area: Leadership for Organizational and Social Change
Choose four:
Plus Select four 3000/4000-level courses from the following disciplines:
Accounting, Anthropology, Business, Communication, Education, Environmental Science, Interdisciplinary Topics, Management, Marketing, Political Science, Psychology, or Sociology.
Focus Area: Multimodal Communication and Storytelling
Choose four:
Plus Select four 3000/4000-level courses from the following disciplines:
Art, Business, Communication, Computer Science, Creative Writing, Interdisciplinary Topics, Journalism, Literature, Marketing, Music, Photography, Theater, or Video.
Additional General Education Core Requirements
25 credits at the 1000/2000 level:
- WRT1011 Composition and Rhetoric: 3 credits
- WRT1012 Research and Analysis: 3 credits
- EDU1011 Perspectives in Learning: 3 credits
- Humanities Distribution Elective: 3 credits
- Natural Science with lab Distribution Elective: 4 credits
- Social Science Distribution Elective: 3 credits
- Mathematics Distribution Elective (as indicated through placement exam): 3 credits
42 credits in Open Electives, 21 at any level and 21 at the 3000/4000 level
Electives (42 credits)
21 credits at the 3000/4000 level
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