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    Landmark College
   
 
  Sep 22, 2017
 
2017-18 College Catalog 
  
2017-18 College Catalog

BUS2021 Entrepreneurship and Innovation


This course is designed for students who have an innovative idea about a new product or service, or an innovative improvement for an existing product or service. Appealing to the self-starter, this three-credit course provides a practical path to starting your own business. This course is open to both students who have taken a business course and non-business students who have an innovative idea they would like to pursue. This course would be ideal for art students, science majors, gaming program students, etc. who may be considering entrepreneurship and need some business background to market and sell their products, build a stable and enduring business, or join an existing small company. Students will learn to create financial statements, develop marketing techniques, as well as discover entrepreneurial opportunities available on the internet. Venture capital and wealth creation in emerging markets will also be investigated. Upon completion of this course, students will be able to take their developed innovative ideas to the next level, developing a business plan. In addition to the textbook as the primary information source for the course, independent readings, assigned articles and guest speakers, actual entrepreneurs and business owners, will provide information and content. BUS 1011   and a COM 1000-level course are recommended, but not required, as prerequisites for this course. Credits: 3.000

WRT 1012   Lecture Min Credits: 3.00 And EDU 1011   Lecture Min Credits: 3.00 Or EDU 1001   Lecture Min Credits: 3.00 Or EDU 1201   Lecture Min Credits: 2.00