BUS3031 Special Topics: Opportunity Management

This course provides opportunities to apply innovation and project management skills such as goal setting, problem solving, product/service development, team building, and leadership. Students will study entrepreneurship principles and, in groups, partner with local entrepreneurs toward solving real world business challenges. Students will assist in project work that involves multiple steps and many variables, said by some as “herding cats.” Topics include market research, promotion and PR, client relations, production practices, and new product development/implementation. Students will gain real world personal experience and, in the process, give back to the local business community. Students must have completed three courses at the 2000 level, with grades of C or higher, as prerequisites for this course. BUS2021 Entrepreneurship and Innovation is recommended as a prerequisite, but not required. Credits: 3

WRT1012 Lecture Min Credits: 3.00