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2023-2024 Academic Catalog [ARCHIVED CATALOG]
Communication and Entrepreneurial Leadership, BA
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The Bachelor of Arts in Communication and Entrepreneurial Leadership (BA-COMEL) degree focuses on project management, entrepreneurship, team building, and message design/delivery to prepare our students for entry-level jobs in fields such as civic organizing, media production, public relations, management, and other positions that require organizational leadership and business development. The B.A. in COMEL prepares students to become leaders and entrepreneurs in today’s increasingly complex world. Students in the major choose from one of two focus areas: Leadership for Organizational and Social Change or Multimodal Communication and Storytelling.
Learning Goals are divided into three categories:
Professional Communication Theory, Identity, and Ethics
- Understand the role of communication in the professional workplace.
- Demonstrate the ability to accomplish communicative goals (self-efficacy)
- Evaluate the ethical behaviors and outcomes of decisions within a professional environment
- Utilize communication to embrace difference
Entrepreneurial Leadership, Resource Assessment, and Project Management
- Understand the intrapersonal, interpersonal, and social dimensions of leadership
- Demonstrate knowledge of the organizational responsibilities of leaders
- Evaluate conditions to identify challenges and opportunities to guide decision making and planning
- Apply leadership skills to strategic development and change
Message Development, Design, and Delivery
- Appraise messages both sent and received
- Demonstrate communication technologies and techniques
- Create messages appropriate to the audience, purpose, and context
- Influence public discourse
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Program Requirements:
To earn the B.A. in Communication & Entrepreneurial Leadership (COMEL) degree, students must complete 121 credits.
Focus Area Choice
Focus Area: Leadership for Organizational and Social Change
Choose four:
Plus Select four 3000/4000-level courses from the following disciplines:
Accounting, Anthropology, Business, Communication, Education, Environmental Science, Interdisciplinary Topics, Management, Marketing, Political Science, Psychology, or Sociology.
Focus Area: Multimodal Communication and Storytelling
Choose four:
Plus Select four 3000/4000-level courses from the following disciplines:
Art, Business, Communication, Computer Science, Creative Writing, Interdisciplinary Topics, Journalism, Literature, Marketing, Music, Photography, Theater, or Video.
Additional General Education Core Requirements
General Education requirements for all degrees are outlined the in the General Education section of this catalog.
Electives
A maximum of 45 elective credits may be applied to this degree
A minimum of 24 credits must be at the 3000-level or above.
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